Step-by-Step Guide To Use Yoast Plugin For WordPress

How to use YOAST SEO plugin for WordPress

Those who start using WordPress site and look for plugins will come to WordPress SEO by yoast plugin. For a great cause- It's in-depth, reasonable SEO plugin for WordPress in market.

It does those things and much more which a professional SEO Specialist can imagine. Unluckily, This can make a problem for beginners.  What happens is that anybody hears Yoast SEO as an amazing plugin. So they install it and wait for a miracle to SEO their sites. I will provide you the beginners guide on how to use Yoast WordPress SEO. It is a useful expert's guide by Yoast. Which will guide you step by step. Installing Yoast isn't enough. It's a straightforward thing. You install it like others plugin by navigating to

Plugins.
Add New
Search WordPress SEO
Install THE ONE by Josst De Valk.

When the installation get finish. Go to Yoast settings. Yoast has done a tremendous job with establishing default settings that work for the WordPress sites.

We are going to customize your site by focus on settings to help search engines understand your website.

As a result, It will show more searches.

Configure Yoast WordPress SEO for Technical SEO:

The Yoast settings focus on technical SEO, which has capability of changing your site to do 3 things.
Crawling: Your search engine need to be able to find all pages by clicking to your site.

Indexation: Once your search engines finds out the relevant page, they need to be copied to their index to show them in search results.

Duplicate/Low Quality Content: You want search engines to show everyone your quality pages as well as only single version of your page. So they don't get confused from duplicate content.  

First, You can verify your webmaster accounts on the dashboard of Yoast SEO easily. Bing and Google are most important but Bing provides benefits as well.

The people using Pinterest like the easiness of this setup. Russia's largest search engine is Yandex. A site ranking service by Amazon is Alexa. Alexa has very low priority.

Second, Go to:  •Titles & Metas •Other Settings.  Check the following: 

Noindex subpages of archives: Your 2nd, 3rd etc pages are not relevant to searches.

So we are telling search engines not to index subpages but to crawl the posts.   Add noodp and noydir to meta robots tag sitewide:  

You're telling search engines to use your description not others
Third, Go to Titles & Metas: (Archives and Taxonomies).

We have to check and stop low-quality content being published.

Pages most of the time aren't related to anything people will search for. They are just simple lists of post that is category, tag, and format (i.e, galleries, asides, quotes that depends on your theme)  Most of blank pages look spammy that's why we use Yoast SEO.

It will help to click and look all the posts. It will not index them. Check Meta Robots: Noindex, follow all your taxonomy & archive pages.  Tick Hide WordPress SEO Meta Box which is an administrative setting.  If you haven't ticked it, then go to individual category pages and set custom title tags & description.

It isn’t important if you want search engines to not index the page. If you want to keep a tidy & uncluttered WordPress admin then tick on hide. 

The default Title & Meta Description Template looks like all rubbish. But If you want your visitors to see a title tag. Then set to apply a standard title bag and no meta description to all your taxonomies. By default, your category or tag pages will be shown like this:

Category Name Archives Page 1 | Site Name.

Quick aside: WordPress category & tag pages have a lot of ability and capability for SEO but they want unique material and format that’s not the capacity of this post.  Fourth, Go to Social:  Fill out the related fields for your social profiles. It will make your posts show correctly on Facebook, Twitter, Pinterest and Google+  Fifth, Head to General (Company Info): This part provides Google with markup to include in the Knowledge Graph. It’s not a big problem for a beginners blog, but worth getting in place.  Sixth, Go to XML Sitemaps: XML Sitemaps is fundamemtally a map you give on your website to a search engine as the viewers crawl your page. You’ll do some important things here.

Exclude from XML sitemaps: Any types of content that you are Noindexing (i.e tags pages, categories etc) same as settings from Titles & Metas Taxonomies. 1.Take your XML sitemap URL. 2.Submit it to Google (and Bing) 3.Webmaster Tools. Then go to Google Search Console (Remember you can also verify your account with Yoast).

Seventh, Double-tick the Permalink settings. You do need to be using “Pretty Permalinks” before you start it. Which you should permit with other initial settings. Pretty Permalinks are when your blog post URLs show up as yourblogexample.com/my-first-post instead of yourblogexample.com/?p=875. Everything should be good by default here in Yoast.  And you have almost done! While there’s always more quick things you can do. For the vast majority of WordPress websites the reminder is set to a good default configuration.

Using Yoast WordPress SEO for On-Page SEO: To optimize your content for search engines we will use Yoast SEO in our daily blogs. On every kind of post, Yoast SEO will point a “meta box” below the Visual Editor in WordPress.  1.Go to Posts 2.Add New You will come to know what I said
Meta Box for Yoast This meta box is the support of Yoast SEO. Snippet Preview: It takes your meta data and shows you in the search engine what it looks like. Metadata is the page title and description.

Focus Keyword
What is focus keyword yoast SEO? It is a very common and important question about Yoast SEO. It is the keyword that best describe your post and you expect that keywords to be ranked for your post. In simple words, if someone searched for your focus keyword, the google will show up that relevant post of yours.

Cheers;)

Happy Blogging!!!

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A-Z Guide To Start WordPress Blog

An A to Z Tutorial to start a Spartan WordPress site

Starting a Wordpress Site From Scratch? Then this is the best guide for you.

All right! So you have finally decided to stand out from the crowd of digital werewolves and weave your own nest in the World Wide Web.


The very thought of doing what you believe in is like experiencing nirvana without trying too much for it. But even as Spartans had to wage a war against the most terrifying monsters for their immortality, launching a Wordpress site might also seem like climbing Mount Everest if you don’t know A B C of the entire process. So to help you create an attractive Wordpress site sans clichéd digital tantrums, we have got you an A to Z guide to launch a WordPress Site/Blog From Scratch , at your doorstep. The idea is to use more time for developing business than building a website. Here we go:

Website planning

Working on creating a Wordpress site without a well-thought detailed plan is like watching Lionel Messi doing salsa with football on the ground that has no goal posts whatsoever (There is just no fun in it) You got to have a target. It is essential. So what you can first do is do some research around to know the kind of website you want to run. It will also help you have an idea of the structure of your site. In fact, research is not always important to understand what you want, but also important for what you don’t want. You get to know about the mistakes made by other people and this enlightens you in a way. In the beginning, you can try brainstorming the following ideas:

Try to find out what you really want to achieve from your Wordpress site. Think about this from business and personal perspective.

Know your audience. Understand who would be visiting your website the most. People visiting your website frequently should have something unique in store for them. Plan accordingly.

Content plays a very tricky role. Your audience should know about your business the moment they land on your digital plot. A lot goes into doing that. Work hard on it. Give it some time.

Apart from what you want to show to your audience, you want your audience to react to your content and make a move. What if you can influence their moves? Instead of waiting for them to make a move, force them to make a move. Figure out what you want them to do—join mailing, purchase a product or just make a query.

Once you have brainstormed all the above mentioned ideas, you start writing as much detail about all of them as much you can. This is actually very important in the planning phase. The more details you will have, the easier it will be to structure your website. The idea is to have it in your imagination first before it has been created in reality.

Brand identity

From Jackie Chan fighting for it in Who am I to Guy Ritchie loosing it after every 15 minutes in the cult thriller Memento, identity is essential for existence of anything and anyone.
You should understand the art of creating a strong brand identity that leaves an imprint on your audience. The idea behind branding yourself or your business is that people can recall you the moment they see your logo or hear about you or your product anywhere.
The idea is to have a strong recall value that is not possible without a strong brand identity. Why don’t you ask yourself the following questions before you foray into creating a strong brand value?

1. What do you want your audience to recall about you the moment they hear about you?
2. What message do you want them to receive after seeing your logo?
3. How can you stand out from other blood-sucking Zombies like you on the World Wide Web?
4. What is your vision?
5. What value is there for your audience?

Try to find a way to define your brand identity. Design a plan that reflects the way you want your website and your brand to communicate with your audience.

1. Think about your logo. How should it be? How should it communicate it with your audience?
2. Select the right fonts and colors that go really well with your brand and logo. If you are not really good at it then you can even hire a me to do the job. This can reflect your ideas well on your website.

Hosting and domain name

In this virtual world, your domain name is the address of your business and your hosting account is the plot on which you have built your virtual office. In this virtual office, you will have all your files and other important documents stored. So it is important to have a domain that can help your audience find you on the go irrespective of where they really are:

1. Your domain name should clearly tell about what you do. It should reflect the core purpose of your business, your logo.
2. A lot of businesses tend to have their domain names like they are Da Vinci Codes. Hard to break. Keep them short, simple, and easy to recall. Don’t be Dan Brown! (:-)

There are loads of companies out there that sell both hosting and domain name. There is specifically one that I always recommend for my clients and start-ups because of they're just That GOOD You can buy both of them from the same company if you get a good offer. There is a specific coupon designed for customers from this blog that you can use.. <

Install the Zombie (WordPress)

The old classic drop-dead gorgeous Zombie in the world of web development is WordPress. And it’s now time to have it in your lamp and host some magic. There are loads of companies out there that provide easy installation of WordPress. You can even check out some video tutorials on installing WordPress on Youtube.

Get the WordPress theme

Since you have already acquired the best in town domain name and hosting, it’s now time to be a part of your own version of Project Runway by trying to style and design your own beloved website. There is a host of some incredibly beautiful WordPress themes available for you on the web that can’t just imagine. Free WordPress themes are great but there are some extra benefits with themes that you can buy. Here are some: Extra features for more customization. WordPress developer support for any type of technical glitches while installing. Plugins to increase functionality of a particular theme. There are some more. You got to buy them to experience all of them. Step-by-step guide to install a WordPress theme First of all go to the WordPress dashboard. Then go to Appearance—Themes Click Add New button Click Upload Theme button Now click Choose File and select the zip theme file from your computer to upload. Now click on Install Now button And finally click Activate link. Once you are done installing the WordPress theme, you are now required to let run your creativity go wild in the woods of imagination. Customize it all your way. Add a dash of your own branding with a tinge of uniqueness, colors, and fonts. You can now also have a logo uploaded. And if you are not really sure about installing it all on your own or customize your site your way, then you can even hire professionals to do the task for you. They will install and customize your WordPress site and theme so that you can focus on hypnotizing your audience and building the business. You can also create content meanwhile. Launching the rocket high in the sky Congratulations and high time to celebrate the glory of finally starting your WordPress site. You can check out how to Build Authority Backlinks To Your Site Easily. Thanks..

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Top 5 Blogger SEO tips for startups to fight marketing Zombies

To compete with already established companies in the industry, startups have to find a few great website designs and play with some out of the box marketing strategies. This can prove like waging a war against a whole nation of Zombies when you are cash crunched. Using traditional mediums for marketing such as print and television is even more painful if you are searching for cost-effective marketing strategies.

So should a startup dream just succumb to this expensive trend of the industry? No. Fortunately, you do not require any budget and expertise to run a blog, which is one of the most effective marketing tools for a startup to introduce their products to the targeted audience.

Blogging not only helps a startup generate traffic, but also increases interaction with the audience. So let’s have a look at some of the best blogging tips for startups. Here we go:

1.   Plan your stories

         

         

Startups offer a variety of innovative solutions to specific industry types. And your stories on your blog should reflect the same uniqueness and, at the same time, has to be relevant to your business domain. Produce informative stories that people will like to read about. Give them a reason to return to your blog. Make your blog a one-stop window for all the information one can get on particular industry types.

You must consider the following factors before you start running a blog:

Target audience

Challenges and other problems faced by your target audience

Purpose of running your blog

Ideas

Writing style

Updates

Subjects

Content management

2.   Get a perfect resource page

         

Just like a motor bike, your blog runs on two wheels of content and in-depth resources. Resource pages are useful for generating traffic by attracting audience who are particularly interested in strong practical information. Your newsletter or email sign-ups may shoot to an all time high just because of a quality resource page. They can create a buzz around your newly launched products boosting your revenue by manifolds. However, just any resource page will not do the trick. You need to keep in mind a few things to make most of a resource page. Here are they:

Ensure that your resource pages are comprehensive covering detailed information about your company, products, and services.

Make your resource pages engaging by utilizing images, videos, and graphics.

Toss freebies in the air for your audience who would want to know more about your company, products, and services. Lure them for sign-ups with freebies. It works and helps in building a good fan base.

Create some evergreen content that can be used for several years to come. A short lived story may not help in generating long term SEO benefits and traffic. 

         3.   Know competition, know gain

             

             

To have that extra edge over other businesses, you must deliver extra benefits and uniqueness to your clients. Otherwise, why would they choose you? Research competing business blogs are the best ways to attain ability to offer extra benefits.  

SEMRush.com is a great online tool to help you search keywords that are boosting ranking for other websites. BuzzSumo.com helps in searching for most shared articles that are doing the rounds on social media. You can always swear by Google’s Keyword Planner that can help you stand out in no time.

        4.     Think beyond social media

              

All right! Growing interest of businesses in social media promotion is quite like Lindsay Lohan’s fascination for drug rehabs. Instant hits and possibilities of going viral are the two key reasons why almost all the businesses today do not want to think beyond social media when it comes to promoting their products, services, and solutions. This trend has been further hyped by those who have tasted a moderate level of success by using social media platforms for promotion.

However, exploring just one type of a platform for some marketing benefits for a very long time soon turns out to be exploitation. Its crème evaporates with time leaving you with no benefits of social media promotion after some time. So it is important to go beyond just social media to reap long term benefits. Email marketing and guest blogging are two strong marketing tools to reach out to your audience.

        5.     Email marketing

             

While abusing social media for promotions, a lot of businesses tend to underestimate the importance of email marketing completely. Although it is important to be there on social media and build a strong online presence for your company, you should also think about a marketing tool that gives you total control of your reach.

According to a study, email marketing gives one of the highest return on investments (ROIs). For every USD 1, the average ROI is around USD 44.25.

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How To Make Money With Your Free Wordpress Blog

Making money from wordpress.com might sound interesting and perhaps new to you. Yes. You can make money from your free wordpress.com blog. Question is HOW.. There are quite a few ways you can make money from your wordpress.com free blog and some of them are;

1. WordsAds
2. Affliate Networks
3. Sponsored contents

I'll be explaining them one by one.

WordsAds

The approval depends on your website traffic and your niche. To be approved in no time, make sure you have a steady pageviews and impressions like 1500-2000 a day. That should get you approved. To earn with wordsAds, you don't need clicks, you need pageviews or impressions. The more traffic, the better. The threshold is the same as Google adSense, $100. You get paid through PayPal only. That's really unfortunate, but only PayPal is the allowed payment system. Also, you must own a custom domain to apply for the ads network and can access your earnings from the your dashboard> settings>WordsAds. Be patient with the ads system, it's low paying, perhaps a bit lengthy to reach the minimum threshold but Something is better than nothing . Isn't it?

Affliate network.

It might sound impossible to you, but wordpress.com allows you to use affliate links. The only limitations placed is that you follow webmasters guidelines such as not making affiliation with sites that offer pornographic content, hacks, bots, softwares, gamblings. You can use affliate links within posts, embed them with their appropriate html tag and don't use them as images.(Not allowed) You can source this article to have a clear mind as how to use affliate networks and fill your pockets with loads of money with your wordpress.com blog.

Sponsored content.

You can write posts to promote a website, and get paid for it. There are countless websites to find blogs on the lookout for a sponsored post, use that opportunity to earn some few cash. You can find a more detailed post covering this at What is sponsored Post? How to get started making money with it .

Conclusion: So here are ways you can make money with your wordpress.com free blog. Drop your feedbacks below. If you have other ways we can earn money with free wordpress.com blogs please do share in the comment box, also don't foregt to tell us your experience with WordsAds. We want to hear it from you

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